Tuesday, September 11, 2012

Fact or Truth are still valuable


It is so easy to get good electronic products now. Taking a picture, writing some words, then posting these works on a public information platform, such as blog or facebook, seems to become so-called "news".

However, is that really the case?

Engaged in media and public relations work in a telecommunications company for several years, I hold press conferences or dispatch news releases to all of the media. And the results are always different when we check the next day. There is a senior reporter who always gets the big scoop of the industry. Her news reports are mostly credible and prompt, and her writings are very organized and simplified. Companies in the telecommunications field and other media read her reports every day. The professional journalists are indispensable and valuable only if there is information that needs to be spread or to be verified.

Even with the emergence of internet or community website, any messages can be transmitted at anytime, by anyone, anywhere, but the "reliable and systematic information" still has high value. 

In the Information-explosion Era, finding the “fact” or “truth” becomes more and more difficult. If a reporter from a media company can provide reliable and instant news, this person should get a reasonable reward.

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