From the perspective of “adequately fulfill
purpose” or “offer more pleasure,” it seems to be associated with the
theory of “uses and gratifications” whether a good is an inferior or normal one.
In other words, normal goods should offer consumers more pleasure than inferior goods do. That’s
because normal goods displace inferior goods when people have enough income to
purchase normal goods. In this context, if the argument that while online news is an inferior
good, the print newspaper is a normal good is correct, the print news
media should more adequately gratify audience’ needs and desire. Does this make
sense?
Some studies argue that “from
the mostly comparable levels of perceived news gratifications obtained between
offline and online news consumption, it is clear that these two news outlets
are supplementary in their ability to serve the audience”(Uses and gratifications of online and offline news: New wine in an old bottle).
According to other findings, "news media substitution does not depend on
functional equivalence of media in providing gratifications and
gratification opportunities or types of content. Instead, media use depends on habit
and media accessibility" (Are
news media substitutes? Gratifications, contents, and uses).
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